BPL 2016


Branding and Design Guidelines for all the participating teams in BPL – BADMINTON PREMIERE LEAGUE held in Chennai – INDIA


Project Summary:

BPL is South India based Badminton League held in the year 2016 at Vijaya Forum Mall, Chennai, INDIA. As BPL wanted to make their presence as the leading Badminton competition brand in India they wanted a more young and vibrant design theme to its brand and also to all the teams participating in the league. The branding and logo design was built around the team title and its strength. This branding was appreciated very well and become a new trendsetter for the upcoming sports competitions in India.


  • Branding, Corporate Identity, Logo Design